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Built by engineering,
shaped by design.

Hi! I'm Surabhi,

product designer with 6+ years of experience shaping intuitive, meaningful digital experiences.
 

I’ve designed communication systems at Avaya, multi-domain products at Encora, training platforms at Alchemy Zosi, and agile solutions at YUJ.

Work & Process

A snapshot of a few projects I’ve worked on.

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Alchemy Systems | 2023

Refreshing Zosi’s UI to Align With a Modernized Brand Direction

Redesigned the learner-facing platform with a light, approachable visual system and scalable components to unify the experience across the brand.

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Encora | 2022

Enhancing Digital Banking Confidence in Elderly users

We set out to identify what elderly users struggle with in mobile banking and designed a minimal concept app that makes their essential tasks easier and more intuitive.

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Alchemy Zosi | 2022

Building a Smarter Survey System for Better Course Feedback

A flexible survey builder that allows admins to create tailored feedback forms for each course—boosting insight quality and improving the learning experience.

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Aina Films | 2024

Elevating Aina Films’ Online Presence Through UX-Led Design

This project aimed to elevate Aina Films’ online presence through thoughtful UX/UI design. The challenge was to craft a visually immersive, high-end platform that showcases their storytelling talent and attracts couples looking for bespoke, cinematic wedding films.

Encora | 2022

Enhancing Digital Banking Confidence in Elderly users.

We set out to identify what elderly users struggle with in mobile banking and designed a minimal concept app that makes their essential tasks easier and more intuitive.

WiseWalletLanding.jpg
WiseWalletLanding.jpg
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